Advertisement for the Sarum Ordinal or Pye
William Caxton

This notice was designed for public display on a wall or a door. It is the earliest surviving advertisement for a printed book in English publishing history, and comes from the Westminster print shop of William Caxton, who brought printing to England. Ironically, the book it promotes, the Sarum Ordinal or Pye, a guide to the annual liturgy for the priests of Salisbury and elsewhere, has not survived. Just eight leaves of it remain, found by chance among the press-waste that made up the binding of Caxton’s edition of Boethius. Below the English text is a request in Latin meaning ‘Pray do not remove this notice’. Readers are invited to Caxton’s premises, a house named The Red Pale at the almonry near Westminster Abbey. 

Arch G e.37

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Image total size 25.0 x 13.6 cm
Print total size 29.0 x 17.6 cm

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Paper without frame
The reproduction is rolled in a rigid tube for shipping.
Fine Art Giclée printing is commonly used at a professional level for the reproduction of works of art. The inkjet printing technique uses natural pigments which are highly light-resistant. We use a special 260g/m2 matte Fine Art paper for high-quality reproductions.
The work will be printed according to the measures you have requested and will include an additional white border.